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web design

A short guide into nowadays

Nowadays, on internet, many of the sites appear not to carry a clear idea or purpose.

The problem of absence of ideas and how to escape this problem is explained below.

Where to begin from, to finish off well?

Working out conception of any website begins with the definition of the tasks that have to be performed in front of a given audience. The more precise and defined the set of tasks are, the more accurate further work destination will be chosen by us. This factor is the key to the project. The speed of completion and quality of output product depends on it.

In the process of continuous consultations together well come up with the common perspective of the project and make the end product a real working web-resource with its unique idea and functions; as a result, which for sure will be useful and clear for those this resource was created for.

That is why for our future client it is necessary to know:

Web site is made up neither for us nor for you. It is made up for those people, who are called "target auditory". These are the people who could become quite real thanks to the site

We process enough experience and knowledge to make a positive impression on anyone using the site. Exactly this impression is the key to success to any project.

It consists of:

  • The speed of loading of site components (so called response time for users actions) - the more time it takes, the less it is pleasurable to the visitors.
  • Transparent and clear navigation - the easier it is to find the necessary information on the site, the better this site will retain in your memory as useful, quality resource. And thus, can be appreciated by viewers. Users cannot stand vagueness in actions. If it is not clear where, what and how to search, than most likely one will close this site and forget about it. Any wrong projected reference approaches user to this fatal action.
  • Accurately structured and consecutively presented information - unfortunately, this aspect is over looked by developers as well as by clients of web projects. Visitor at first tries to find the information he/she came for. He/she came not to look at animating effects or patterns - it is a wrong idea which can result in the loss of potential client. Consecutiveness in presenting and placing of the information at the site is more important than its decorative scheme;
  • The strict order and correspondence to the norms of design - Nothing must annoy and distract from his/her main purpose of the site visit. During development of the site's design, elements which don't carry any sense must be taken away. The reading of the text shouldn't provoke the discomfort or generate a feeling of tiredness. The presence of photo images must be justified by their context. Moreover, color gamut should be harmonious, eye-catching and corresponding to the main site's idea.

We don't begin our work until we decide with our client what kind of product should be output, which marketing aims it will serve, what functions it will perform before the audience, and what ideas it will carry. The client helps us to solve these problems and exactly at this step client's useful functions on the project are over. After that we will do every think by our selves, and be sure - we will do it well.

After the agreement and signing of technical task any efforts to add or change something (moreover if it is an accomplished project) will only have a negative effect on the result. It's not worthy to try to increase or diminish, to shift, to add a drawing, to redraw again, to rotate, to turn, to change the color to red, or to add excitement to its appearance, if it is not justified and only because you want it. You have to believe that designer knows how to do his work; he doesn't need to be bossed around. The only thing really important is the binocular vision of the aim. All the rest - is our trouble.

We work out only one design variant, and we work over it to the end. There can be plenty of ideas, but there should be only one way of their implementation to life. Quantity for the sure, you need only this very one unique, correct and proper variant.

What helps us?

Technologies, software and operative systems, which come to help our specialists to solve the problems of web-projecting:

  • HTML
  • XML
  • WML
  • Flash
  • Java
  • JavaScript
programming languages:
  • C
  • C++
  • VB/ASP
  • Perl
  • PL/SQL
  • PHP
  • JSP
  • Visual Basic
  • Oracle
  • Oracle
  • MySQL
  • InterBase
  • DB2
  • Access
  • ODBC
operating systems:
  • Unix: FreeBSD, Linux
  • Windows 3.x/9x/NT/2000
  • IBM OS/2
  • Novell Netware
  • Apache
  • Oracle
  • Microsoft IIS
  • IBM WebSphere
  • BEA WebLogic
web technologies and protocols:
  • Intranet/Internet
  • TCP/IP
  • NFS
  • SSL

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